Questionnaires

Questionnaires

 

Before creating our own music video, we used questionnaires which became valuable as a key part of our research. As a group we found our questionnaire to be fairly important when it came down to deciding our target audience and genre. Our questionnaire's allowed us to see exactly what our viewers wanted in a music video to give us a higher chance of our it being liked and watched more. Once taking in all the results that we gathered, my group and I can now take into consideration the opinions and views of what our target audience actually wants to see in a video. Hopefully our results will steer us into the correct direction of what exctly our viewers will be looking for in a music video.

After asking 40 people various sets of questions such as "What do you prefer in a music video? Performance/Concept/Narrative?" and also "What is your favorite genre?", it narrowed our options further and gave us a clearer insight to exactly what our target audience are looking for. Our results concluded that out of 40 people more listened to 'Alternative' than another other genre.

 

• Are you male or female?                                          Male/Female
• How old are you?                                                     <16 / 17-35 / 35+
• What is your favourite genre?                                 _______________
• How often do you listen to music per week?           >3 / 4-12 / 13+
• Do you like new releases? (Top ten chart)               Yes/No
• Which do you prefer in a music video?                    Performance/Concept/Narrative
• What tempo do you look for in a music video?        Fast/Slow
• Do you like seeing the artist in the video?                Absent/Present
• Do you like seeing the artists lifestyle?                     Yes/No
• What emotion do you like the artist to convey?       _______________
• Please circle your favourite song from the list:       Jason Mraz - I Won't Give Up
  
                                                                                   Chase and Status - End Credits
  
                                                                                   Calvin Harris - We'll Be Coming Back
  
                                                                                   Drake - Over
                                                                                 

It was easy to divide the workload as we handed out forty questionnaire's between four of us. By having ten questionnaires each, it allowed us to hand out and receive our results quicker enabling us to use the data and display them into pie charts to view our results in a more clear way. As a group we chose to ask forty people as we knew that our results would be strong and reliable.